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Martin Kaufman
Feb 26, 20205 min read
Master Customer Retention by Understanding Your Product
Quick Hits Understanding your customers’ POV of your product complexity and its value to their operations informs your retention strategy...
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Martin Kaufman
Feb 17, 20206 min read
Customers Inform Your Retention Strategy (but you're probably doing it wrong!)
Customers should define your retention strategy but are you doing it right? Probably not.
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Martin Kaufman
Jan 11, 20204 min read
3 Areas that Inform Your Customer Retention Strategy
If you want to master Retention you need to understand your customers, your product, your teams, and how they all fit together.
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